PRIDE CAMPAIGN
CLIENT:
SHAKE SHACK
ROLE:
ART DIRECTION + DESIGN
CREDITS:
Creative & Art Director: Cathie Urushibata
Design Team: Zoe Atsidis & Emily Harding
Copywriting: Kevin Gallagher
Photography: Jessie YuChen
Illustrations: Chi Nwosu
PRESS HITS + ARTICLES:
Elite Daily, Good Morning America, Shake Shack Blog
Together we are Unshakeable.
Throughout the development of the Pride campaign, our team set out to lift up and center the LGBTQ+ community on both sides of the camera. We collaborated with queer artists, employees, nonprofit partners, freelancers and more from conception all the way through to execution.
FLAGSHIP WINDOW VINYLS
EMAIL DESIGN
DESIGN BY: EMILY HARDING
SOCIAL